Thanks for choosing a vintage wool rug for your home! I recommend vacuuming your new (old) rug a couple of times a month with the rotary motion of your vacuum turned off or using the hand held suction attachment, moving side to side instead of fringe to fringe.
Spill & spot treatment. Wool doesn't love being wet, soak up any excess moisture immediately by blotting with a clean absorbent cloth. If absolutely needed you can use a combination of cold water, vinegar & a touch of organic dish detergent to spot clean. Try to pat and not rub so the stain doesn't spread.
Head to my blog for more tips and tricks to keep your rug looking fab for years to come.